Advertising


Advertising is a form of communication that aims to attract public attention either to specific products, ideas, or services. Using advertising, an entrepreneur can communicate with prospective customers as well as keep already engaged consumers interested in their products so as to increase consumption. The simple idea behind advertising is to draw attention to a product. Customers want more than just a product, they want to know everything there is to know about it; from how it is made, to why it is made, what it is made for, and how it would make their lives better. Customers want more than objects; they want brands and enticing ideas. The non-personal relationship created by this process between the consumers and the product is very important, making advertising extremely relevant.

The history of advertising can be traced as far back as 3000 BC, when Sumerians invented pictograms representing sounds and ideas. It grew on the Egyptians who came up with outdoor advertising by carving public notices. In 1631, France ‘LA Gazette’ printed the first classified newspaper advertisements and took advertising to the next level. It has evolved from face to face communication in early days to repetitive advertisements on notice boards and later newspapers. Now, advertising is available as mass communications on radio, television, and on the internet. During the industrial revolution, technological advances increased and entrepreneurs were able to mass produce their merchandise and come up with new ones. They needed to create a large market for their products and this saw the need for advertising on a larger scale. No longer was word of mouth and simple notices enough to market their products. They needed a faster and more effective way not only to market their products but also to give thorough descriptions of their multiple products to distinguish them from each other.

With rapid industrialization came great competition among manufacturers. There was a need to take drastic measures in order for their products to sell. This saw heavy investments in advertising. The need for branding is the foundation of advertising. Manufacturers need to brand their products in order to distinguish them from the rest. Strong branding is invaluable as the battle for customers rages on. Advertising is an important weapon in this battle. It allows prospective customers to see a certain product not only as the better option among its competitors but also as the only solution to their problems and needs. Advertising is purely for informative purposes. It tells the consumer what products you are selling, what services you can provide and what your enterprise is really about.

Once consumers are made aware of a product through seeing an advertisement, an entrepreneur can only expect significant sales because the consumer is moved from understanding the product to liking it and connecting its benefits to their own personal values. There are literally thousands of ways for an entrepreneur to get a message to the consumers. It can be done through print media, broadcast advertising (radio and television), and online advertising through the internet; which is commonly referred to as digital advertising, among others. Advertising is aimed at increasing consumption through strong branding which is done through creating catchy slogans and unforgettable images.

Find top advertising schools using our simple School Sorter below. Filter results by school location, size, and more to create a customized list of your best matches and easily request more information. Below the School Sorter you’ll find links to related articles about advertising. Start your journey towards a higher degree using the free educational resources on Find Your Art School.

Search & Browse over 2,800 Art Schools

Search and sort results by:
Viewing schools 1 to 50 out of 2810 total
Advertising | Photography | Web Design & New Media
Four-year school
Huntsville, AL
1916
Private
Architecture | CAD, Drafting | Performing Arts | Web Design & New Media
Four-year school
Anchorage, AK
17276
City
Public
Web Design & New Media
Four-year school
Juneau, AK
3260
Public
Animation | Architecture | CAD, Drafting | Game Design | Performing Arts | Visual Effects | Web Design & New Media
Two-year school
Douglas, AZ
4739
Public
Web Design & New Media
Four-year school
Phoenix, AZ
2016
City
Advertising | Architecture | CAD, Drafting | Performing Arts | Web Design & New Media
Two-year school
Thatcher, AZ
7241
Public
Advertising | Animation | Architecture | Arts Management | Audio Production | CAD, Drafting | Film, Video, TV | Graphic Design | Interior Design | Performing Arts | Visual Effects | Web Design & New Media
Two-year school
Glendale, AZ
20154
Public
CAD, Drafting | Web Design & New Media
Four-year school
Phoenix, AZ
816
City
Performing Arts | Web Design & New Media
Two-year school
Phoenix, AZ
7863
City
Public
Advertising | Animation | Architecture | Arts Management | Audio Production | CAD, Drafting | Fashion Design, Marketing, Merchandising | Graphic Design | Interior Design | Performing Arts | Visual Effects | Web Design & New Media
Two-year school
Mesa, AZ
25960
City
Public
Animation | CAD, Drafting | Game Design | Graphic Design | Visual Effects | Web Design & New Media
Four-year school
Tucson, AZ
494
Suburb
Animation | CAD, Drafting | Game Design | Graphic Design | Visual Effects | Web Design & New Media
Four-year school
Tempe, AZ
840
Architecture | CAD, Drafting | Fine Art, Drawing, Painting | Performing Arts | Photography | Web Design & New Media
Two-year school
Kingman, AZ
6702
Public
Animation | Photography | Visual Effects | Web Design & New Media
Two-year school
Holbrook, AZ
4636
Public
Advertising | Animation | Architecture | Arts Management | Audio Production | CAD, Drafting | Fashion Design, Marketing, Merchandising | Graphic Design | Interior Design | Performing Arts | Photography | Visual Effects | Web Design & New Media
Two-year school
Phoenix, AZ
12164
City
Public
Web Design & New Media
Four-year school
Phoenix, AZ
5956
Animation | Architecture | CAD, Drafting | Film, Video, TV | Game Design | Graphic Design | Performing Arts | Visual Effects | Web Design & New Media
Two-year school
Tucson, AZ
35880
City
Public
Graphic Design | Performing Arts | Web Design & New Media
Two-year school
Tempe, AZ
20865
Public
Architecture | Arts Management | Audio Production | CAD, Drafting | Film, Video, TV | Graphic Design | Interior Design | Performing Arts | Web Design & New Media
Two-year school
Scottsdale, AZ
10923
Public
Arts Management | Performing Arts | Web Design & New Media
Two-year school
Phoenix, AZ
5444
City
Public
Web Design & New Media
Four-year school
Russellville, AR
8814
Public
CAD, Drafting | Web Design & New Media
Two-year school
Forrest City, AR
1530
Public
Advertising | Graphic Design | Photography | Web Design & New Media
Two-year school
Hot Springs, AR
3698
Public
Advertising | Fashion Design, Marketing, Merchandising | Fine Art, Drawing, Painting | Graphic Design | Interior Design | Performing Arts | Web Design & New Media
Four-year school
Searcy, AR
6484
Private
Advertising | Audio Production | Film, Video, TV | Graphic Design | Illustration | Performing Arts | Photography | Web Design & New Media
Four-year school
Siloam Springs, AR
2073
Private
Web Design & New Media
Two-year school
West Memphis, AR
2192
Suburb
Public
Web Design & New Media
Two-year school
Mena, AR
1111
Public
Advertising | Audio Production | CAD, Drafting | Film, Video, TV | Web Design & New Media
Two-year school
Camden, AR
2007
Public
CAD, Drafting | Graphic Design | Performing Arts | Web Design & New Media
Four-year school
Fort Smith, AR
7335
Public
Animation | CAD, Drafting | Game Design | Graphic Design | Visual Effects | Web Design & New Media
Four-year school
Rancho Cordova, CA
731
Animation | Architecture | Fashion Design, Marketing, Merchandising | Graphic Design | Interior Design | Visual Effects | Web Design & New Media
Four-year school
Los Angeles, CA
75
City
Advertising | Animation | Audio Production | Fashion Design, Marketing, Merchandising | Fine Art, Drawing, Painting | Graphic Design | Illustration | Interior Design | Performing Arts | Photography | Visual Effects | Web Design & New Media
Two-year school
Sacramento, CA
35413
Suburb
Public
Architecture | Graphic Design | Performing Arts | Web Design & New Media
Two-year school
Bakersfield, CA
18402
City
Public
CAD, Drafting | Graphic Design | Performing Arts | Photography | Web Design & New Media
Two-year school
Aptos, CA
15974
Public
Animation | Architecture | Arts Management | Fashion Design, Marketing, Merchandising | Fine Art, Drawing, Painting | Game Design | Graphic Design | Illustration | Interior Design | Photography | Visual Effects | Web Design & New Media
Four-year school
Oakland, CA
1828
City
Private
Performing Arts | Web Design & New Media
Four-year school
Carson, CA
14477
Public
Performing Arts | Web Design & New Media
Four-year school
Hayward, CA
14749
Public
Film, Video, TV | Performing Arts | Photography | Web Design & New Media
Four-year school
Santa Cruz, CA
16775
Public
Animation | Game Design | Performing Arts | Visual Effects | Web Design & New Media
Two-year school
Ridgecrest, CA
6342
Public
Advertising | Animation | Architecture | Audio Production | CAD, Drafting | Fashion Design, Marketing, Merchandising | Film, Video, TV | Fine Art, Drawing, Painting | Game Design | Graphic Design | Illustration | Interior Design | Performing Arts | Photography | Visual Effects | Web Design & New Media
Two-year school
Rancho Cucamonga, CA
21399
Suburb
Public
Animation | Graphic Design | Performing Arts | Visual Effects | Web Design & New Media
Two-year school
Fountain Valley, CA
11231
Public
Photography | Web Design & New Media
Two-year school
Sonora, CA
3629
Public
Architecture | Audio Production | Film, Video, TV | Graphic Design | Photography | Web Design & New Media
Two-year school
Compton, CA
6691
Public
Advertising | Architecture | Audio Production | CAD, Drafting | Film, Video, TV | Graphic Design | Performing Arts | Photography | Web Design & New Media
Two-year school
Sacramento, CA
15946
City
Public
Animation | Game Design | Performing Arts | Visual Effects | Web Design & New Media
Two-year school
Yucaipa, CA
6380
Public
Architecture | CAD, Drafting | Fine Art, Drawing, Painting | Graphic Design | Illustration | Web Design & New Media
Two-year school
El Cajon, CA
9459
Suburb
Public
Web Design & New Media
Four-year school
Pomona, CA
8993
Architecture | Audio Production | Fashion Design, Marketing, Merchandising | Film, Video, TV | Graphic Design | Performing Arts | Photography | Web Design & New Media
Two-year school
Torrance, CA
27237
Suburb
Public
Animation | Audio Production | Film, Video, TV | Game Design | Graphic Design | Performing Arts | Photography | Visual Effects | Web Design & New Media
Two-year school
Los Altos Hills, CA
18293
Suburb
Public
Advertising | Architecture | Audio Production | Fashion Design, Marketing, Merchandising | Film, Video, TV | Graphic Design | Performing Arts | Photography | Web Design & New Media
Two-year school
Fresno, CA
25511
City
Public