Do you enjoy speaking? Do you often find yourself the center of attention when you speak about various topics? Does your voice resonate with power and personality? If so, you might consider being the voice of broadcast shows on the radio. The role of a radio broadcast presenter is to entertain and inform an audience. Radio broadcasting careers can be either regional or national.
The nature of radio broadcasting careers depends on the type of show an individual hosts. Individuals seeking radio broadcasting careers are often free to select an area of broadcasting that interests them, or they may be hired into certain roles. They may present the news, sports, popular music, social commentary, or current affairs.
Regardless what an individual does specifically, the general principles of radio broadcasting careers remain the same. Prior to a broadcast, a radio presenter may be required to research topics, uncover background information, plan and rehearse for live shows, write and become familiar with scripts, and liaise with production team members. During a broadcast segment, a presenter may be required to play music, read short news stories, provide traffic, read sports and weather reports, and interview guests. Professionals in radio broadcasting careers must be able to react quickly to change and improvise when necessary. Radio presenters are often required to use sophisticated broadcasting equipment in the radio station during their show.
The majority of successful presenters start their radio broadcasting careers by working for free. It is not uncommon for the top radio broadcasters to have started their careers delivering beverages to trained radio presenters and opening mail delivered to the station. While work experience is essential, radio broadcasting college programs are available to those who wish for a formal head-start in the industry.
A radio broadcasting school will teach a student all they need to know to work in the industry. To work in any of the radio broadcasting careers, a clear broadcasting voice and an engaging, bubbly personality is required. This means that prospective radio presenters must first have raw talent, and it is this talent that can be refined by finishing a radio broadcasting degree program. Radio broadcasting schools often offer students the chance to run their very own college radio station. This provides a potential broadcaster with valuable work experience.
To enter into radio broadcasting programs, it is necessary for an individual to have studied or have a keen interest in drama or performing arts, journalism, communication, music, or radio technology. Students will also need to show evidence of excellent communication and presentation skills, a broad range of interests, excellent research, interviewing skills, self-confidence, an awareness of media law, creativity, quick thinking, and an ability to use their initiative and make important decisions when under pressure.
Work conditions for trained radio broadcasters vary. A professional radio broadcaster may work in a small local radio station or in a large national station. Radio broadcaster careers often require individuals to work early mornings or late nights, depending on the type of show they host. Radio broadcasting students should be aware that broadcasting work does not just occur inside of a radio station. Radio presenters may be required to present shows on location, which may mean presenting their shows outdoors in all weather.